Lakers star Luca Doncic sells most jerseys in the NBA this season
A native of Slovenia, Doncic became the first international player to have the most popular jersey in the NBA.
Luka Doncic's trade from the Dallas Mavericks to the Los Angeles Lakers shook the basketball world and apparently motivated the fans, too.
Doncic's No. 77 Lakers jersey was the top seller for the 2024-25 regular season according to NBA store sales, the NBA announced.
A native of Slovenia, Doncic became the first international player to have the most popular jersey in the NBA.
The former Dallas star is a popular figure in the league, having helped the Mavericks reach the NBA final.
Doncic is also the first person other than Steph Curry or LeBron James to top the list for more than a decade.
The last time Curry or James didn't have the best-selling jersey was when Carmelo Anthony's No. 1 New York Knicks jersey was the most popular in the 2012-13 season.
Curry and James haven't gone far, though.
Curry's No. 30 Golden State Warriors jersey is second this season, and James' No. 23 Lakers jersey is third.
Top 10 NBA jersey sales for the NBA 2024/25 season
1. Luca Doncic, Los Angeles Lakers
2. Stephen Curry, Golden State Warriors
3. James Lebron, Los Angeles Lakers
4. Jayson Tatum, Boston Celtics
5. Jalen Brunson, Knicks
6. Victor Wembanyama, San Antonio Spurs
7. Anthony Edwards, Minnesota Timberwolves
8. Ja Morant, Memphis Grizzlies
9. Shai Gilgeous-Alexander, Oklahoma City Thunder
10. Nikola Jokic, Denver Nuggets